About

Creative Future Guide is about exploring possible futures as a way to think more clearly about the present. It offers ideas for individuals and groups who want to look beyond a single expected outcome, make assumptions visible and consider what they might do next.

What we cover

We explore scenario-building, signals of change, imaginative prompts, reflection and small experiments. The focus is on methods readers can understand and adapt, not forecasts presented as certainty or professional advice about high-stakes decisions.

Who it is for

The publication is for curious general readers, facilitators, makers and teams who want to widen the range of futures they consider. No specialist background is required; each subject should be understandable without jargon or elaborate equipment.

How we approach the subject

We make the distinction between a possibility and a prediction clear. We explain the purpose and limits of each method, separate observation from interpretation, and favour prompts that lead to useful questions rather than confident claims about what will happen.